We support businesses and non-profits that generate clear, real and measurable social outcomes for the community. As well as soft loans, we provide support through financial education, sharing success stories, and helping to magnify visibility.

We reward projects that demonstrate a clear social impact through financial benefits (grants, lower interest payments, etc.) and extra services (mentorship, training, etc.), as part of a pay for success approach.


Impact financing is a medium-long term loan for projects and organizations that – in addition to the economic benefit – have a positive and measurable social impact and here can be included:

  • Profit-oriented companies, that intentionally pursue a positive and measurable social goal;

  • Non-profit companies that, even developing products and/or services for internal use and only partially for the market, reinvest the profits obtained to achieve the object of activity of the company. These are especially companies with a focus on philanthropic activities, social health, culture, sports and research, generally pursuing social interests through their activity;

  • Partnerships between public and private sector companies, which aim to generate a positive and measurable social impact, in which private property and/or the governance model prevail.



Independent initiatives of public sector companies (for example, state-owned, controlled, state-run institutions, regions or municipalities), even they target the common good, cannot be considered impact financing, because the objective of impact financing is to stimulate and support, with the involvement of the public sector, the creation of a dedicated market, whose objective is to deliver a tangible social impact.


Among the main target sectors, UniCredit Romania focuses on activities and projects that act and deliver social impact in the following areas:

  • Health and wellbeing

  • Wellness

  • Social houses

  • Training and Education

  • Conservation and restoration of cultural and artistic heritage, social tourism

  • Urban renewal of suburbs

  • Services for inclusion and reintegration on the labor market of disadvantaged and vulnerable workers and individuals


Other sectors may also be considered to the extent that they produce social impact, as recognized by local legislation or by supranational agency programs that encourage social impact initiatives. At the same time, the eligible individual transactions will comply with the eligibility criteria described below. Transactions that deliver social impact in sectors other than those listed above are conditioned by compliance with the Social Impact Banking policy of the UniCredit Bank Group.



Eligibility criteria for assessing the social dimension:


  • Intentionality – refers to an investment/initiative with the intention of generating positive social results;

  • Additionality – refers to the extent to which certain social results are produced as a result of the activity/project financed, which would not have occurred in the absence of intervention;

  • Measurability – refers to the commitment of the funded party to measure and report the social performance and progress of the funded impact investment, ensuring transparency and accountability for the project;

  • Financial Sustainability – refers to the capacity of the initiative/company to be economically and financially sustainable. In other words, the counterparty must have the capacity to generate sufficient profit/cash flow deriving from business/activity, as much as to allow the repayment of the debt.



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